About Onlure · Toronto, Canada

Your product’s
agentic distribution layer.

You’ve done the hard part — building something worth buying. Onlure handles the rest: an AI agent that puts your product in front of real local audiences through 1,500+ Toronto creators. No agency. No middlemen. No commission.

1,500+ creators·50+ brands·0% commission
Agentic Campaign Launcher● Live
▸ distribute cold-pressed juice line · Queen West · launch week
Found 7 creators who move food & drink in your neighbourhood. Briefed and ready to book.
J
Jasmine Chen
Food & lifestyle · 42K · Toronto
Matched
M
Marcus Johnson
Wellness · 28K · West End
Matched
P
Priya Patel
Beauty & food · 51K · Toronto
Matched
Brief → live in <24h0% commission
1,500+ Toronto creators50+ brands distributing nowZero commission, alwaysProudlySimi African FoodsReal foot traffic
The thesis

You built the product.
We built the distribution.

Onlure is an agentic distribution layer. Point it at your product and it does the work a marketing team would — matching, briefing and booking the local creators who can actually move it. You stay focused on what you make. The agent handles getting it seen.

01

You bring the product

A juice line, a bakery, a leather bag, an app. You’ve done the hard part — building something people want.

02

The agent reads your brand

It scans your site and product, learns your category and neighbourhood, and writes the brief — automatically.

03

It matches your creators

From 1,500+ verified Toronto creators, it shortlists and reaches out to the ones who fit — in seconds, not weeks.

04

Distribution runs itself

Creators post. Real audiences show up. Every walk-in, scan and sale tracked back to the creator who drove it.

Two sides, one layer

Brands find creators.
Creators get paid.

Everyone wins. AI-powered matching, commission-free, authentic partnerships.

B

For Brands

Discover and book the perfect local creators for your product. Powered by AI, delivered instantly.

  • AI-powered creator matching — describe your brand, get a shortlist
  • Book creators in seconds, not weeks of back-and-forth
  • Transparent pricing upfront — no agency markup
  • Direct communication with every creator you work with
Learn more →
C

For Creators

Get discovered by brands, set your own rates, and keep every dollar you earn.

  • Commission-free bookings — keep 100% of what you earn
  • Set your own pricing — you decide what your work is worth
  • Build your portfolio with real local brand partnerships
  • Direct brand relationships — no middleman, no gatekeeping
Learn more →
Why we built it

The platform we wished existed.

Transparency

Every interaction is tracked. Brands see exactly where their customers come from, and creators get credited for their real influence.

Authenticity

No fake followers, no bots. Just real people building real partnerships. We believe in organic growth that actually converts.

Community-First

Started in Toronto, built for local communities. We help small businesses thrive and creators earn fairly in their own neighbourhoods.

Fair Economics

Commission-free bookings mean creators keep 100% of what they earn. No platform tax. No hidden fees. No middleman taking a cut.

“We’re not another marketplace you list on. We’re the distribution layer a local brand plugs into — and it runs.”
The Onlure thesis · 2026
Real businesses · Real creators

Loved on both sides.

Loved by local businesses

Brands
★★★★★

Onlure completely changed how we work with local creators. Instead of guessing whether collaborations worked, we can now actually see what brings customers through the door.

E
Emma Collins
Happy Onion Café · Coffee Shop
★★★★★

Onlure gave us a way to work with fitness creators without the guesswork. Instead of just brand awareness, we could actually track which collaborations brought in new members.

L
Lauren Mitchell
Ascend Athletics · Fitness Studio
★★★★★

Onlure helped us tell our story through the right local creators, not just shout ads into the void. We could finally see which creator posts translated into real foot traffic.

D
Daniel Foster
Bready Baked & Movement · Café & Fitness
Coffee ShopsFitness StudiosBakeriesPlant ShopsBookstoresWineriesHardware StoresLeather GoodsLifestyle Brands

Trusted by creators

Creators
★★★★★

Onlure is the first platform that actually lets me keep 100% of what I earn. No hidden fees, no commission cuts. I set my own rates, brands book me directly, and I get paid fast.

J
Jasmine Chen
@jazmineats · Food & Lifestyle
★★★★★

I used to juggle DMs across Instagram and TikTok trying to land brand deals. Onlure put everything in one place — messaging, bookings, payments. The analytics dashboard is a game-changer.

M
Marcus Johnson
@marcusfits · Fitness & Wellness
★★★★★

What I love about Onlure is the direct relationships. No middlemen, no agencies taking a cut. I talk directly to the business owners, understand their vision, and create.

P
Priya Patel
@priyacreates · Beauty & Skincare
Food & LifestyleFitness & WellnessBeauty & SkincareFashion & StyleTravel & LocalTech & GamingPhotographyMusic & Arts
Prasun Ghosh, Founder & CEO of Onlure

“Every local business deserves access to great creators, and every creator deserves to get paid fairly. No middlemen, no gatekeeping.

Prasun Ghosh
Founder & CEO
Previously at Instagram
For Creators
1,500+
Toronto creators
0%
Commission on bookings
100%
Payout to creators
#1
Toronto-first platform
For Brands
50+
Brands distributing now
5.0
Avg. creator rating on Onlure
100%
Satisfaction rate
AI
Powered creator matching
The moat

How Onlure compares to other platforms.

FeatureOnlureTraditional agenciesOther marketplaces
Creator commission0%20–30%15–30%
AI matchmakingFreeManualLimited / paid
Direct messagingYesThrough agencyVaries
Satisfaction guarantee100%NoNo
Minimum followersNone500K+5–10K+
Verified analyticsReal-time OAuthScreenshotsBasic
Payment methodsStripe + InteracInvoiceStripe only
Local focus (Canada)Toronto-firstGenericGeneric

Ready to get started?

Join thousands of businesses and creators building authentic partnerships on Onlure.